Pricing policy

(De: Preispolitik): prices as a management in [ ... ]

Integrated customer orientation

(De: Intergrierte kundenorientierung): Employ sati [ ... ]

Market Basket Analysis

(De: Warenkorbanalyse): Provides information on th [ ... ]

New-market disruption

Product is at the beginning technologically inferi [ ... ]

Content spider

Story (unusual, provocative, humorous), stickiness [ ... ]

Cashback reward program

A small amount paid to a customer by the credit ca [ ... ]

4 Types of International marketing

(De: 4typen) - Master brand (coca cola: status sym [ ... ]

Organization structure criteria

(De: Organisation form Gliederungskriterien) - 1 f [ ... ]

Long Tail Modell

Our markets are shifting from a one-size-fits-all  [ ... ]

Frequency Bringer

(De: Frequenzbringer): Product, which are so  [ ... ]

More for less

Segmented advertising and cheaper achieve accurate [ ... ]

Sales Organization

(De: Verkaufsorganisation) - 1 work objectives (ac [ ... ]

Relationship marketing channels

(De: Beziehungsvertriebswege): use connection of y [ ... ]

Customer Journey-Analyse

(De: Neukundenakquisition): 1.Attention: reach pas [ ... ]

Share of voice

The relative portion of ad inventory available to  [ ... ]

Sales

(De: Absatz): Verkauf in Konsumenteneinheiten

Price Index

(De: Preisindex): Normal price / discount pri [ ... ]

Stand-Alone Attractiveness

Each market must be seen individually and don’t  [ ... ]

Pulse Categories

(De: Impulskategorien): (eg sweets) belong to the  [ ... ]

Stretching Zone

(De: Reckzone): Zone above the height of the  [ ... ]

Increase the transaction value

(De: Erhöhung des Transaktionswert): ategor [ ... ]

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